By: Marvin Russell
Chief Growth Officer at MemberSpace

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The must-read membership marketing newsletter!

Every other week, youโ€™ll get actionable growth tips and insights that are working right now for membership businesses.

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My favorite testimonial ๐Ÿ‘‡

"Iโ€™m not SEO savvy and you made it easy for me to understand it!"

Earlier Newsletters ๐Ÿ‘‡

Top 3 Growth Priorities: Churn, Churn, Churn

Most membership business owners think growth is about getting more leads. And yes, more people in the funnel matters. But growth also has a leak most folks ignore: churnโ€ฆ

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AI Is Your Assistant, Not Your Competition

According to a 2024 survey by Creator Economy Insights, 72% of digital product creators now use AI tools weekly โ€” mostly for idea structuring, email drafts, and repurposing content. Most said it cut their content creation time in halfโ€ฆ

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How I Track Revenue โ€” Then Double Down

Knowing where your paying customers come from is one of the easiest and most impactful things you can do. Once you spot whatโ€™s actually working, you can double down on your resources. The problem? Most people donโ€™t track it wellโ€ฆ

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What a Free Flying Hotdog Taught Me About Marketing

If you run a subscription business, you already know how tough it is to get the right people in the door. Retention is critical (weโ€™ll get into that in a future email), but you canโ€™t retain someone who never signs upโ€ฆ

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Reddit Ads for Selling Digital Products & Memberships

If you sell digital products or run a membership site, you probably know the struggle of finding the right audience. Most ad platforms including Google Ads and Meta Ads, are so complicated that they almost require a full-time expertโ€ฆ

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Using Social Proof to Increase Conversions

Most of us humans share similar psychological tendencies. We often experience urges we canโ€™t fully explain, like FOMO (Fear of Missing Out) or confirmation bias, where we actively seek out information that reinforces our existing beliefsโ€ฆ

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The SEO Challenge for Membership Sites

Many MemberSpace customers have valuable digital content locked behind a paywall. Courses, memberships, and resources that could attract new members are invisible to search engines. This creates a problemโ€ฆ

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