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No one likes to lose members. Here are 6 proven ways to improve member retention and build a better membership experience.
When you think about what a business is you may think about products, services, websites, sales, etc. But really the simplest definition is providing a product to a person for money.
I try to make myself available to customers and prospects every day of the work week. And by available I don't just mean email, Twitter, or even over the phone.
Offering refunds to customers can get a little tricky if you think about it. When do they deserve one? Sometimes it’s obvious and sometimes it’s not so obvious.
When you decide to start a membership business you may or may not realize the responsibilities (and obligations) you're taking on. When you sell a one-off product like a t-shirt or book, your relationship with the customer is usually pretty short.